UP TO +25 % BIDDING POWER FOR YOUR GOOGLE SHOPPING ADS

The CSS for more bidding power on the same budget, free clicks via “By VISYBL”, fast setup and personal support.

MORE BIDDING POWER. SAME BUDGET.

Same budget.
More bidding power.
More reach.
Minimal effort.

+25 %

bidding power achievable

+3 %

traffic possible

100 %

Premium Support

€0

setup

30

days to try

21

countries in Europe

DISCOVER THE VISYBL POWER

MAXIMUM BIDS. MINIMUM COST.

Maximum efficiency for your ad budget through lossless bid transmission.

Your full bid counts.

If you run Shopping ads through Google Shopping, Google’s own CSS, Google keeps up to 20 % of your bid as a margin. With VISYBL as an independent CSS, this margin is not deducted, and your bid goes into the auction in full. Your effective bidding power rises by up to 25 % as a result, without you raising your budget.

Free clicks on top.

Below your Shopping ads it says “By VISYBL”. Google does not charge you for clicks on this link; they lead to the VISYBL comparison page. Up to 3 % of clicks on Shopping ads go to this link, around 2 % on average. These clicks come in addition to your paid clicks.

Connected simply and securely.

VISYBL follows Google’s policies for comparison shopping portals. The connection runs through secure Google sign-in (OAuth 2.0). Activate once and use it in 21 countries in Europe.

PRICING

CHOOSE YOUR PERFORMANCE CLASS

Maximum power. Full flexibility. Cancel monthly.

SOLO

Perfect to get started

  • 1 Merchant Center

  • up to +25 % bidding power

  • up to 3 % Traffic Booster

  • Personal support

  • Seamless integration

  • 100% flexibility

  • 30-day trial period*

  • No setup fee

  • Monthly billing

89 €

Start now

DUO

The next step

  • 2 Merchant Centers

  • up to +25 % bidding power

  • up to 3 % Traffic Booster

  • Personal support

  • Seamless integration

  • 100% flexibility

  • 30-day trial period*

  • No setup fee

  • Monthly billing

159 €

Expand now

GROWTH

For growing volume

  • 3 Merchant Centers

  • up to +25 % bidding power

  • up to 3 % Traffic Booster

  • Personal support

  • Seamless integration

  • 100% flexibility

  • 30-day trial period*

  • No setup fee

  • Monthly billing

229 €

Scale now

* Then monthly from €89 depending on the plan, cancellable at any time.

Cancel monthly at any time.

AGENCY

For scaling portfolios

  • Unlimited Merchant Centers

  • Personal agency support

  • Multi-client management

  • 100% flexibility

  • Personal onboarding

  • Attractive volume terms

  • Monthly billing

On request

Book a demo now

ENTERPRISE

For tailor-made infrastructures

  • Your own CSS for your company

  • Individual solution as needed

  • Personal onboarding

  • Personal point of contact

On request

Discuss your setup

No interruption to existing campaigns.
In line with Google policies. Switch while everything keeps running.

SIX STEPS TO MORE ROI.

Automated self-service setup, with no downtime.

1. Secure Google login

Sign in to our portal with your existing Google account.

2. Choose the right plan

Our app detects your linked Merchant Centers automatically. Simply pick the setup that fits you.

3. Checkout & payment

Confirm the plan you want and store your payment details easily and securely for immediate activation.

4. One-click confirmation

For safety, you confirm the link with a single click directly in your Google Merchant Center.

5. Seamless activation

The VISYBL Engine starts in the background. Your campaigns keep running without interruption.

6. Maximise your bidding power

Done! From now on your bid counts in full, with up to 25 % more bidding power.

Still have questions?

Let’s talk

FAQ

ROI. TECHNOLOGY. TRANSPARENCY. SAFETY.

Got questions? We have the answers.

It is pure arithmetic and follows from the margin Google Shopping retains from your bid.

  • Standard setup: On Shopping ads, Google usually keeps a margin of approx. 20 %. If you bid €1.00, only €0.80 effectively reaches the auction.
  • VISYBL setup: With VISYBL as an independent CSS, this margin is not deducted. Your full €1.00 goes into the auction.

The maths: To get from the reduced €0.80 back to the full €1.00, you need exactly 25 % more (€0.80 x 1.25 = €1.00).

Your advantage: You gain up to 25 % effective bidding power — at exactly the same ad spend.

The advantage applies in the countries of the CSS programme. Whether it shows up as cheaper clicks or as more reach depends on your bidding strategy and on the competition in the auction.

Your regular ad spend continues to be billed exactly as before, directly through your Google Ads account. VISYBL only optimises your bidding power in the background and charges you nothing but the monthly software fee.

Below every Shopping ad is the name of the CSS, here “By VISYBL”. Google does not charge you for clicks on this link; they lead to the VISYBL comparison page. In our experience, 1–3 % of clicks on Shopping ads go to this link, around 2 % on average. These clicks come in addition to your paid clicks.

Yes, everything stays intact and nothing is paused. The switch happens while everything keeps running. Your Google Ads campaigns, historical data and Smart Bidding strategies remain unchanged. Setup takes only a few minutes.

We do not like lock-in contracts. Our plans for shops and brands are genuinely fair and can be cancelled at any time. For the Agency and Enterprise plans we agree individual framework contracts that fit your setup exactly.

Yes, that is exactly what our agency setup is for. Our multi-client dashboard gives you hot-swap slots. When a client leaves your portfolio, you simply swap the Merchant Center ID without taking out a new subscription.

If Google keeps the full 20 % margin in your case, the Solo plan (€89) breaks even through the bidding advantage from approx. €450 of monthly Shopping budget, Duo (€159) from approx. €795 and Growth (€229) from approx. €1,150. Every euro beyond that works for you with full bidding power. How large the advantage is in an individual case depends on your account and your competition.

Full control when you book: Our system scans your infrastructure and detects your Merchant Centers automatically. You still actively decide which plan to book. Simply choose the setup that matches your current size — if you need more than 3 Merchant Centers, talk to us about an individual setup. Full transparency, no hidden upgrades.

READY FOR NEXT-LEVEL ROI?

Try VISYBL for 30 days, with no setup fee, and win back your full bidding power.
No interruption to your campaigns. More bidding power on the same budget.